Niche Affiliate Site Builder

The BANS Experiment: Site Build Update 2

Published on 4th August 2009

Build A Niche Store

It's been a while since I last posted about the BANS site build experiment so I wanted to write a post to let you all know how it's coming along.

For those of you who haven't been following then I will quickly bring you up to date; I wanted to look at and answer the question of 'Is BANS Really Dead?', this has basically involved me researching and building a BANS website from scratch over the last month and so far here's what's happened.

Updates Since I Last Posted

Slight Change of Direction

The site has come on quite a bit since I last posted, I have actually been a little delayed in getting the site completed mainly because I took a slightly different direction with it and so I had to do some additional research into the niche in order to get the site how I really wanted it. My change of direction basically came at the same time as the release of the 'Number 1 Way to Make Money Online Guide' from the creators of Build A Niche Store, I figured that if BANS really does still work then surely who better than the creators of BANS themselves to dictate how the site should be built. From that premise I decided to follow the guide whilst
building my new BANS site and I have to say that it's been a totally fun and refreshing experience.

The Structure of the Site

After researching the niche I felt it would fit very nicely into the 'model' which 'N1Way' guide follows and for that reason the site is a review/guide site with over 50 well written product reviews and 3 guides, with an additional 4 being added at the moment. I also chose to incorporate average product prices as well as average web ratings, so it really is a well built and purposeful affiliate site and not just a basic template with duplicate content and affiliate links. This site will add 'value' to the internet and supply the 'demand' on the net.

The above has been done with a well structured and well thought out layout which is easily navigable for both visitors and search engine spiders. In addition to that long paragraphs of text are broken up with images, with each review page only having a maximum of 6 listings on a page with around 300 words of unique content.

Promotion of the Site

As per the guide, I haven't 'pushed' the marketing of the site by any means and I have taken it through a steady introduction to the internet which has involved:

Forward Marketing - By setting up an auto notification of new web pages/ blog posts posted to the internet related to my chosen keywords I can quickly, easily and efficiently begin to steadily build back links to my new website. I have already built up around 30 new back links in the last week alone with some simple blog commenting on 5 related blogs of my choice, which I will continue to post on and become part of that blog 'community'.

Backward Marketing - I have begun building links to websites and blog posts which already exist on the internet by searching the internet for my specific search keywords and finding potential sites to build back links from. Again this has started to slowly build back links to my site. In addition to this I have become part of 3 community forums in which I am an active member which will serve to drive traffic back to the site.

In both cases I have been linking back to internal pages as well as the home page, this is a mistake a lot of people often make by linking just to the home page, they simply neglect all the other pages on the site.

Traffic to the Site

Overall the site has well over 100 pages indexed in Google at the moment. Traffic is beginning to appear, both from organic searches and from
back links built on blogs, forums and web 2.0 sites like some of my Hubs on Hub pages and Squidoo etc. I will hope to see a continuation of the traffic increase over the next two months as it moves around the SE's and establishes it's position for relevant search terms.

Affiliate Earnings

None so far, but that's no surprise. I hope to get the first sale in the next 4 weeks or so.

Time to Develop

It hasn't been a quick development by any means but it's been worth it:

  • Researching/Planning - 5hours
  • BANS Install/Template Configuration - 2hours
  • Content Creation - Outsourced
  • Adding of Main Page and Site Structure - 3hours
  • Adding of Content including images, reviews and guides - 3hours
  • Marketing so Far - 10 minutes every other day totaling around 1.5hours

Total Time: 14.5 - Around 1 Long Day

Is it Worth it?

Absolutely, even though the site hasn't earned a penny yet I am thoroughly happy with the site and have every confidence it will more than return the time put in in the form of income.

Over the next couple of months I will keep you updated on the site's progress, especially when it makes it's first sale.

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About the Author Ben Johnson

Ben has written a total of 136 articles so far! This article in particular has recieved a total of 30 views.

Thank you for taking the time to stop by my blog. I am the proud creator and owner of Affiliate Wizard which incorporates Ben Jonson's Blog. I have created this blog to teach you some of the tips and tricks I pick up and perfect in affiliate website development and internet marketing as I build my business online.

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Please be aware that this blog contains links to products which I am affiliated with, by clicking on and purchasing any of the products I recommend, Affiliate Wizard LTD may earn a commission. However, you will ONLY ever find me affiliating with products and services which I personally use/have used with good results.

7 Comments So Far - Join in the Discussion!

  1. Mandy Allen says:

    Hi Ben,

    Thanks for the great update. I hopoe the site brings in the rewards for you.

    Enjoy the journey.

    Mandy

  2. Good deal Ben!!

    It sounds like you are well onto the right track for sure! I need to get my marketing butt in gear on my own and work on the linking aspect of it.

    Im tired of directory listings – they are useless anyhow… Article marketing is only as good as the people who copy/paste your articles as well.

    Off to replicate what you are doing! :-O

    Mark

  3. Ben Johnson says:

    @Mark –

    It’s going well, just simply link building every day from different sources. I agree directory listings do very little for sites any more, most of them are like spam ground. I do submit to the usual ‘Follow’ directories but there are only around 20 of them I use.

    Loving the look of the Golf Site so far, I’m off to work on my new niche ;)..wink..wink!

    Ben

  4. Gerri says:

    Ben,

    It looks like you are just about done putting together a great site. One thing that I need to do a lot more of is marketing and working on getting those backlinks. I started a site a week ago and am still working through it. This update has given me an idea of a couple more things I need to do.

    • Ben says:

      @Gerry -

      Thank you, it’s going really well, better than I had hoped. I’ve put together a site which I am more than happy with and now just need to slowly market and leave to settle. Like most people, I think we find marketing the site the boring part.

      Ben

  5. Mike Mott says:

    Hi Ben

    Great Site.
    Best of luck with everything-where do you outsource your content?
    Kind regards
    Mike

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