The Benefits of Becoming An Amazon Associate
As I mentioned in my previous post, Amazon Associates has remained overshadowed for a while now by eBay's larger and more popular affiliate program, however due to many changes over the last 12 months all of this is likely to change.
The new QCP structure from eBay has alienated A LOT of affiliates and if you read around the internet on the large networks, blogs and forums (eBay's being one of them) you can get some idea of what a lot of affiliates are currently thinking. At present around 30% of affiliates are reporting that they are seeing increases in their earnings but a large percentage of affiliates are seeing a significant drop in earnings, to the point that many of them have vowed to drop eBay as an income stream other than for their 'no work' sites. Whilst I'm not one of these affiliates I have significantly reduced the amount of sites I am building targeted purely at ePN. The fact is though that these affiliates will look for the next best thing, whilst Adsense or Chitika can provide a steady stream, neither exactly lend themselves to the product based niche affiliate website model. This is where Amazon comes in.
I explained in my first post my own thoughts towards making money as an Amazon Associate and why I believe that many people have been unable to succeed with them in the past but I really think attitudes are beginning to change.
There are many benefits to affiliating with Amazon if it's done right, the 24 hour cookie certainly shouldn't put you off.
The Main Benefits
A Hugely Popular Shopping Site
Amazon has only actually been around since the mid 1990's and in it's relatively short time online it's earned itself a reputation for being one of the most popular shopping sites online today with visitors in 2008 exceeding 600 million. It's exact number of associates is unknown but rumoured to be close to the 1 million mark, so there must be money in it, 1 million people can't be wrong.
Well Structured Reporting
Amazon Associate's well structured reporting system allows you to track your clicks and your sales so that you can see exactly when and where a click or sale occurred/originated, allowing you to monitor the performance of your affiliate websites. In my opinion eBay makes this a lot more difficult.
International Affiliate Program
Amazon Associates is an international affiliate network which covers all of the Amazon locations, although when using their web service interface not all departments are available to pull products from which can be a little annoying if your promoting one of the less common branches of the program such as Amazon.de. Even though I am a UK based affiliate I will tend to opt more for the US affiliate program due to this, of course this also depends on what the market dictates as well.
You will know exactly where you are with Amazon, if you make a sale then you will get paid a percentage of that sale. The percentage commissions are based on a tier system whereby the more items you sell the more you will be paid. Their percentage ranges are 5-9%, you can read full details about their commission strcutre here.
If you haven't yet joined up as an Amazon associate then I recommend you do so by visiting Amazon Associates.